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Business Management Research Guide

Sports Management and Marketing

Sports management is a significant area of focus that often overlaps with consumer analysis and marketing. The databases and web sites linked on the page are useful resources for researching a wide array of sports management topics. Included are sports reference web sites and official professional sports web pages where you can find background and statistics on a given sport.

Sports Specific Research Databases

Relevant Business Databases

Sports Reference and Professional Sports Web Resources

The following databases and websites are particularly useful for those researching sports industry related topics. Use these resources in addition to the other sources listed in this guide: